SEO Guides for Every Blogging Platform
Platform-by-platform SEO guides — Medium, Substack, WordPress, Ghost, Wix, Webflow and more. Learn how to actually own your rankings with Quilzy.
SEO guides for the platform you already use
Every publishing platform handles SEO differently, and most hide the parts that matter. Medium and Substack keep your content on their domain, so the authority you build helps them as much as you. WordPress hands you every setting but expects you to know which ones actually move rankings. Wix, Webflow, and Ghost each have their own quirks, limits, and workarounds that are easy to miss until your traffic stalls.
These guides go platform by platform and get specific. Instead of generic advice, each one walks through what that platform does well, where it quietly costs you visibility, and the exact steps to get more out of it. You will learn how to fix the common mistakes, how to structure content so search engines and AI assistants can read it, and when a platform's ceiling means it is time to move.
Owning your rankings comes down to a few things done consistently: a domain you control, pages that load fast, clean structure and schema, and content published often enough to build momentum. The guides keep coming back to those fundamentals, because they are what separate a blog that grows from one that sits still no matter how much you write.
If you are happy where you are, use these guides to squeeze more out of your current setup. If you are hitting a wall, they will show you what a better foundation looks like. Quilzy was built to give you all of those fundamentals at once, so the SEO work happens in the background while you focus on the writing.
Medium SEO Guide
Every ranking Medium article builds medium.com's authority, not yours. Quilzy gives you subdirectory SEO, JSON-LD, IndexNow, and 90+ Lighthouse. Own your rankings.
Blogger SEO Guide
Blogger hasn't evolved for modern search: dated templates, no structured data, 40-55 Lighthouse. Quilzy delivers auto SEO, IndexNow, LLMs.txt, and 90+ scores.
Ghost SEO Guide
Ghost nails the SEO basics but stops at limited schemas, no IndexNow, no LLMs.txt, and subdomain-only hosting. Quilzy closes the last 30% for page-1 rankings.
HubSpot SEO Guide
HubSpot CMS costs $360-1,200/mo for blogging. Quilzy gives you 90+ Lighthouse, auto schemas, IndexNow, and LLMs.txt from $29/mo. Better SEO, 12x cheaper.
Shopify SEO Guide
Shopify's native blog lacks JSON-LD schemas, IndexNow, and subdirectory control. Quilzy gives your store a blog built to rank: auto SEO and 90+ Lighthouse.
Squarespace SEO Guide
Squarespace ships beautiful but heavy templates that fail Core Web Vitals. Quilzy gives you 90+ Lighthouse, auto JSON-LD, IndexNow, and LLMs.txt by default.
Substack SEO Guide
Substack is newsletter-first, SEO last. Quilzy gives you subdirectory hosting, JSON-LD, IndexNow, LLMs.txt, and 90+ Lighthouse so traffic compounds.
Webflow SEO Guide
Webflow's CMS wasn't built for SEO blogging: item caps, manual schemas, no IndexNow. Quilzy adds auto JSON-LD, IndexNow, LLMs.txt, and a writer-first editor.
Wix SEO Guide
Wix blog basics work, but JavaScript rendering, 50-65 Lighthouse scores, and limited schema control hold serious bloggers back. Quilzy ranks 90+ automatically.
WordPress SEO Guide
WordPress can rank, but it needs 7+ plugins and 5-10 maintenance hours a month. Quilzy gives you all SEO features built-in with 90+ Lighthouse scores guaranteed.